“The public is more familiar with bad design than good design. It is, in effect, conditioned to prefer bad design, because that is what it lives with. The new becomes threatening, the old reassuring.”
— Paul Rand
“You can have an art experience in front of a Rembrandt… or in front of a piece of graphic design.”
— Stefan Sagmeister
“Graphic design will save the world right after rock and roll does.”
— David Carson
“I’ve never had a problem with a dumb client. There is no such thing as a bad client. Part of our job is to do good work and get the client to accept it”
— Bob Gill
“A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.”
— Antoine de Saint-ExupĂ©ry